Over the last decade, the design toolkit has ballooned. Designers bounced between Adobe XD, Sketch, Webflow, Framer, Notion, Relume.AI — and countless plugins and scripts just to bring one idea to life. Collaboration was clunky. Handoff was tedious. And staying “in flow” meant juggling five tabs at once.

Then came Figma!

At first, it offered a breath of fresh air: real-time collaboration, cloud-based editing, and a product that felt designed for designers. But today, with the introduction of Figma AI, advanced prototyping, built-in dev mode, and automated content generation, Figma is no longer just a better design tool. What used to be one tool among many is now central to how more designers work, end to end.

A Unified Workflow

Figma’s latest features make it possible to:

  • Generate copy, wireframes, and UI components with AI.
  • Build production-ready prototypes that behave like real products.
  • Bridge the gap between design and development without leaving the app.
  • Create design systems that scale across teams and platforms effortlessly.

With this power, questions arise: Do we still need the Adobe Suite?

For many designers, the answer is increasingly no. Photoshop and Illustrator still have their place in branding and print work, but for digital product creation, Figma covers almost everything — and often does it faster, better, and collaboratively.

What About Framer, Webflow, and Relume?

These tools each carved out their niche:

  • Framer for motion-rich prototypes.
  • Webflow for no-code websites.
  • Relume.AI for generating wireframes and site structures quickly.

But Figma’s AI now threatens to absorb those use cases. Its growing ability to create
components, generate layouts, and even write basic code blurs the lines between design and production. If Figma continues down this path, we may see it replace the very tools that once competed alongside it.

A Beautiful Monopoly?

This convergence is exciting — and a little unnerving.

On one hand, it promises simplicity: fewer tools, smoother workflows, and a shared platform where everyone speaks the same design language. On the other, it raises concerns: Are we trading flexibility for convenience? Are we becoming too dependent on one platform?

Figma’s dominance could stifle innovation from smaller players. And in a world where companies rise, fall, and pivot overnight, putting all our creative power in one tool could be risky.

Final Thoughts

Figma is writing a new chapter in the story of design tools. Its ambition is clear: become the operating system for digital creativity. And right now, it’s succeeding.

But with great power comes great responsibility — not just for Figma, but for us as designers and builders. The tools we choose shape the work we do, the teams we build, and the products we ship. Let’s embrace the future, but keep asking the hard questions along the way.


Need Some Help?

We use Figma every day to help teams turn ideas into real, usable products. Our designers work hand-in-hand with developers and stakeholders to build scalable design systems, create full UX/UI journeys, and support digital product teams from the first sketch to go-live.

Whether you need a full delivery team, guidance to structure your workflow, or expert support to grow your in-house design practice — we are here to help you get the most out of Figma, and beyond.

Share
Insights

Access related expert insights

Expert Articles
Expert Articles
29 Aug 2025
Retail Media Networks (RMNs) are transforming digital advertising by allowing brands to place targeted ads on retailer platforms using first-party customer data. With the phase-out of third-party cookies, RMNs provide precise targeting, measurable ROI, and proximity to purchase intent. Global spending is set to reach $179.5 billion in 2025, with omnichannel strategies extending to in-store displays, connected TV, social commerce, and AR. Brands and retailers benefit from high-intent audiences, richer insights, and new revenue streams.
How Retail Media Networks Are Redefining Marketing
Expert Articles
Expert Articles
29 Aug 2025
As Money20/20 approaches, generative AI is poised to dominate the spotlight, but the most crucial conversations may emerge in the margins around data governance and data strategy. This article explores why industry experts anticipate that mastering data governance will be essential for success in the AI-driven future of finance. The Shift Toward Foundational Data Governance Leading […]
Data Governance Insights for Money20/20: Finance’s Next Frontier
Expert Articles
Expert Articles
21 Aug 2025
Building the Strategic Business Case for Nearshoring in Fintech For Chief Information Officers and financial leaders in the U.S. fintech sector, the conversation around nearshoring is evolving rapidly. What was once viewed primarily through the lens of labor arbitrage is now being recognized as a powerful strategic lever for growth, innovation, and resilience. The decision […]
Fintech Nearshoring in the Americas: Strategic ROI Beyond Cost Advantages